Do Intelligent Robots Need Emotion?

What's your opinion?

An empirical study of emoji usage on Twitter in linguistic and national contexts



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Abstract

Emojis or ‘picture characters’ have become ubiquitous in modern-day digital communication, including social media sharing and smartphone texting. 

Despite this ubiquity, many questions remain about their usage, especially with respect to global variations in language and country. 

These questions are important, in part because they reveal how people communicate digitally on social platforms, but also because they provide a lens through which different regions and cultures can be studied. 

In this paper, we conduct a principled, quantitative study to understand emoji usage in terms of linguistic and country correlates. 

Our study involves 30 languages and countries each, and is conducted over tens of millions of tweets collected from the Twitter decahose over an entire month. 

Drawing on both statistical measures and information theory, our results reveal that, not only does emoji usage have strong dependencies at both the language and country level, but that some languages and countries are much more constrained in the diversity of their emoji usage. 

However, we also discover that the ‘popularity’ of emojis, both globally and within the context of a given language, follows a robust and invariant trend that emerges fairly quickly (over just a day’s worth of data) and cannot be explained either by a power-law or Heap’s law-like distribution.

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Keywords

Twitter, Emojis, Empirical study, Linguistic dependencies, National dependencies

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https://www.sciencedirect.com/science/article/pii/S2468696421000318 

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Should emoji replace emotion words in questionnaire-based food-related consumer research?

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Highlights

• Invited opinion paper on emoji questionnaires in food-related emotion research.

• Emoji have the potential to be a strong alternative to emotion word questionnaires.

• Overview of concerns that hinder uptake of emoji questionnaires in applied research.

• Suggestions for accelerating emoji questionnaire uptake in sensory and consumer science.

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Abstract

Emotion word questionnaires remain dominant in food-related emotion research despite acknowledged limitations. 

Emoji questionnaires can overcome some of these limitations but are not yet regarded as a strong alternative to emotion word questionnaires. 

We believe they have the potential to earn this right and use this invited opinion piece to explain why. 

Following a brief introduction about emoji, advantages of emoji questionnaires are summarised: – enhanced ecological validity, familiarity and cross-culturally shared meanings. 

We then address concerns that hinder uptake of emoji questionnaires, including emoji meanings/interpretations, appropriateness for older consumers and ability to represent emotional arousal (activation to deactivation). 

Finally, we offer suggestions for how to accelerate the uptake of emoji questionnaires in sensory and consumer science, which include: i) more applied studies using emoji questionnaires, ii) establishing emoji meanings in the context of eating of drinking, iii) adopting open-ended question formats, iv) comparing emoji and emotion word questionnaires, and v) establishing guidelines for emoji questionnaires. 

An important spill-over benefit of research to develop emoji questionnaires is that it exposes the lack of similar research for emotion word questionnaires. 

We encourage colleagues in the field to engage in the task of conducting needed methodological research on emoji and emotion words alike.

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Keywords

Research methods, Emotion research, Measurement, Eating and drinking, Consumers, Product research

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https://www.sciencedirect.com/science/article/abs/pii/S0950329320303906

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Measurement of product emotions using emoji surveys: Case studies with tasted foods and beverages

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Highlights

• Emoji surveys were used successfully to elucidate product-emotion associations to tasted samples.

• Consumers in Korea and New Zealand applied the method to a wide range of tasted foods and beverages.

• Emoji profiles primarily discriminated between samples based on emotional valence.

• Consumers regarded emoji surveys as easy and simple to complete.

• Emotional associations based on emoji and emotion word surveys were not directly comparable.

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Abstract

An increasing number of methods exist for the measurement of product-emotion associations, and the present research implements emoji surveys for this purpose. 

Emoji warrants attention due to their increasing popularity and spontaneous use by consumers in food-related communications. 

Seven case studies were conducted in Korea and New Zealand (118–141 consumers per study), across which a wide range of commercially available foods and beverages were evaluated. 

Product-emotional associations were obtained with CATA questions featuring 33 facial and 6 non-facial emoji. 

The most frequently used emoji had positive valence, and it was by valence that the dominant sample discrimination occurred. 

Samples with high overall liking were associated with positive emoji, whereas negative emoji were used to characterise samples with low overall liking. 

Some evidence was found of samples with the same average overall liking scores being associated with different emoji. 

There was also evidence of sample characterisation and discrimination relative to emotional arousal (high/low), but this was largely secondary to sample discrimination based on emotional valence.

Consumers perceived emoji surveys to be easy and not tedious. 

A comparison of CATA questions containing 25 emoji or 25 emotion words (EsSense25) pointed to similarity in the average number of emoji/emotion words used to characterise samples. 

However, a tendency for word-based responses to be more discriminative and able to determine distinctive emotional profiles for individual samples was found. 

This was attributed to differences in the emotions included in the two survey formats. 

Emoji should not be regarded as a direct substitute for existing word-based emotion surveys, but as an alternative method for emotion measurement. 

Directions for further methodological research to refine emoji surveys are outlined.

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Keywords

Emotion measurement, Emoticons, Research methods, Consumers, CATA questions

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https://www.sciencedirect.com/science/article/abs/pii/S0950329317301350

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Emoji questionnaires can be used with a range of population segments: Findings relating to age, gender and frequency of emoji/emoticon use

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Highlights

• Emoji interpretation was not influenced by gender or frequency of emoji/emoticon use.

• A few age-related differences existed with regard to emoji interpretation.

• Consumers of different gender and age completed emoji questionnaires similarly.

• Emoji questionnaires can be used by more and less frequent users of emoji/emoticon.

• Emoji questionnaires seem suitable for a range of population segments.

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Abstract

The assessment of emoji questionnaires as a method in food-related consumer research is furthered by this methodological study aimed at exploring the extent to which they can be used with a range of population segments. 

In the first part of the paper, a web-based survey was implemented to assess differences in the interpretation of 33 facial emoji using a check-all-that-apply (CATA) question. 

Results showed that while emoji interpretation was not influenced by age and frequency of emoji/emoticon use in computer-mediated communications, age-related differences existed for a few emoji. 

In the second part of the paper, differences in the completion of emoji questionnaires used to measure product-elicited emotional associations were assessed across four studies involving the evaluation of written stimuli and tasted food samples. 

Gender and age did not influence consumer ability to describe and discriminate between stimuli, eliciting emoji profiles that were highly similar. 

Among more frequent users of emoji/emoticon, the average number of emoji used to characterise the stimuli was significant higher than among less frequent users, and there was a tendency toward greater discrimination, but the differences were small and of little concern regarding ability of the less frequent emoji/emoticon users’ ability to perform the research task. 

The findings of this research provide preliminary evidence about the suitability of emoji surveys to measure product-related emotional associations with different consumer populations.

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Keywords

Emotion measurement, Research methods, Consumers

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https://www.sciencedirect.com/science/article/abs/pii/S0950329317303026

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What Is Text Embeddings?

 



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Embeddings are numerical representations of concepts converted to number sequences, which make it easy for computers to understand the relationships between those concepts. 

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Embeddings are useful for working with natural language and code, because they can be readily consumed and compared by other machine learning models and algorithms like clustering or search.

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Embeddings that are numerically similar are also semantically similar. For example, the embedding vector of “canine companions say” will be more similar to the embedding vector of “woof” than that of “meow.”

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Text Similarity Models

Text similarity models provide embeddings that capture the semantic similarity of pieces of text. These models are useful for many tasks including clustering, data visualization, and classification.



To compare the similarity of two pieces of text, use the dot product on the text embeddings. The result is a “similarity score”, sometimes called “cosine similarity,” between –1 and 1, where a higher number means more similarity. In most applications, the embeddings can be pre-computed, and then the dot product comparison is extremely fast to carry out.

One popular use of embeddings is to use them as features in machine learning tasks, such as classification. In machine learning literature, when using a linear classifier, this classification task is called a “linear probe.”

Text Search Models

Text search models provide embeddings that enable large-scale search tasks, like finding a relevant document among a collection of documents given a text query. Embedding for the documents and query are produced separately, and then cosine similarity is used to compare the similarity between the query and each document.

Embedding-based search can generalize better than word overlap techniques used in classical keyword search, because it captures the semantic meaning of text and is less sensitive to exact phrases or words. 


Source:

https://openai.com/blog/introducing-text-and-code-embeddings/

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What is the difference between equation, model, and formula?

 

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Q: What is the difference between equation, model, and formula?

An equation usually is a mathematical BALANCE of two operations that are equal. Here are two straightforward examples: 

(1) y = 30 - 10 t [this is a math equation with a straight line as its graph] 

& 

(2) y = 3 t^3 - 7 (t) (x) + 8 x^3


When an equation REPRESENTS a specific PHYSICAL event, then the equation would become a formula. For instance, #1 above MAY be a FORMULA in the case of uniformly accelerated motion. 

Let (y = Velocity at time t); 

let (30 represent the INITIAL velocity) 

and 

let (acceleration be NEGATIVE 10, such as due to gravity). 

We can rewrite the equation as a FORMULA: V (t) = V (i) - g t.


Here is another example: I am sure you have learned of the QUADRATIC equation: y = (a x^2) + (b x) + c. Now this is a math equation with a parabola as its graph. We can rewrite this EQUATION and get a FORMULA for a DISTANCE covered by the object in the first example: 

s (displacement) = - 5 t^2 + 30 t + 5.


Not ALL equations can be eligible for becoming a formula. Some do.


Some equations MAY represent a SINGULAR event but would NOT be a formula because the event is a special case and not empirical. For example; the following equation: x = 3 t^3 - 2 t^2 + t - 5 may represent the motion of a particle at time t, but it would NOT be an formula of motion for all particles.


Now let’s see what a MODEL is: when architects design a building, they usually construct a MODEL that is to scale of the actual design. This is true for “normal” observable events in our world. But for events that are not readily observable, a MODEL is used to describe how the scientists are imagining/considering the events. In the Newtonian Model, a FORCE is a VECTOR and an UNBALANCED force causes an acceleration. In Bohr’s Model, energy and locales are QUANTIZED. In the wave-particle duality model, light may be a particle or a wave; in Einstein’s Model, the Universe is WARPED (curved).


Bonus: when a new model is accepted by the science world, it has to CORRESPOND to a previously accepted model.

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Source:

https://www.quora.com/What-is-the-difference-between-equation-model-and-formula




Q: What is the difference between a model and an equation?

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An equation is a statement of an equality containing one or more variables. Solving the equation consists of determining which values of the variables make the equality true. The value(s) of the variable(s) (or unknown(s)) which satisfy the equality is/are called the solution(s) of the equation.


for e.g.


x^2 -5x + 6 = 0 is an equation. In fact it is a quadratic (order 2) equation in one variable (x) and the solutions (roots) of this equation are x= 2 and x =3


<Mathematical model - Wikipedia>


A model is a description of a system using mathematical concepts and language. A model may help to explain a system and to study the effects of different components, and to make predictions about the behaviour of a system in some circumstance. The process developing a model is termed as modelling. A model can take many forms such as statistical models, game theoretic models etc. but in general, mathematical models may include logical models. In many cases, the quality of a scientific field depends on how well the mathematical models developed on the theoretical side agree with results of repeatable experiments. Lack of agreement between theoretical mathematical models and experimental measurements often leads to important advances as better theories are developed.


The traditional models include four major elements


Governing Equations: describe how the values of the unknown (dependent) variables will change w.r.t independent variables for e.g. v = (d/dt)s so velocity is a derivative of displacement w.r.t. time. where v-> velocity, s-> displacement, t->time

Defining Equations: They define new quantities in terms of base quantities for e.g. Red, Blue and Green are defined as primary colors and all other colors may be created taking a certain combination of these three colors

Constitutive Equations: They define relation amongst two physical quantities that is specific to a material or substance for e.g. response of a crystal to an electric field, flow of liquid in a pipe etc.

Constraints: They are the set of one or more predefined conditions which the solution must satisfy

So models are usually composed of relationships (operators - algebraic, functions, differential etc.) and variables (abstractions of system parameters of interest that can be quantified).


There could be various types of models according to their structure such as


Linear vs. nonlinear models

Static vs. dynamic models

Explicit vs. implicit models

Discrete vs. continuous models

Deterministic vs. probabilistic models

Deductive, inductive, or floating models

Physical theories are almost invariably expressed using models.


for e.g. Newtonian laws accurately describe many everyday phenomena, but at certain limits relativity theory and quantum mechanics must be used and even these do not apply to all situations and need further refinement. It is possible to obtain the less accurate models in appropriate limits, for example relativistic mechanics reduces to Newtonian mechanics at speeds much less than the speed of light. Quantum mechanics reduces to classical physics when the quantum numbers are high.


It is common to use idealized models in physics to simplify things. Massless ropes, point particles, ideal gases etc. are among the many simplified models used in physics.


The laws of physics are represented with simple equations such as Newton's laws, Maxwell’s equation and Schrodinger equation. These laws are such as a basis for making mathematical models of real situations. Many real situations are very complex and thus modeled approximate on a computer, a model that is computationally feasible to compute is made from the basic laws or from approximate models made from the basic laws. In many other domains like data science models are built based on some assumptions to predict consumer behaviour etc. Since prehistoric times simple models such as maps and diagrams have been used. Often when engineers analyze a system to be controlled or optimized, they use a mathematical model. In analysis, engineers can build a descriptive model of the system as a hypothesis of how the system could work, or try to estimate how an unforeseeable event could affect the system. Similarly, in control of a system, engineers can try out different control approaches in simulations.


To sum up one may say that a model usually describes a system by a set of variables and a set of equations that establish relationships between the variables. The variables represent some properties of the system, for example, measured system outputs often in the form of signals, timing data, counters, and event occurrence (yes/no).


The actual model is the set of functions that describe the relations between the different variables.


Models can be of various types depending on what they are supposed to do for e.g. Predictive Models, Optimization Models etc.


Model building involves the following primary steps:


Training the model or building the model

Testing the model or Model Evaluation

The complexity of a model may vary from model to model and most of the times there is a trade-off between the accuracy of a model and it’s simplicity.


Some models are explicable others could be a black box. They usually perform with a certain level of accuracy , at times within a specified confidence interval, within the scope (predefined criteria) of that model.

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Source:

https://www.quora.com/What-is-the-difference-between-a-model-and-an-equation

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